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In February 2008, Toshiba decided to pull the plug on the HD-DVD format. This ended the format war that was predicted to last much longer. Now manufacturers have the unenviable task of educating the consumer about Blu-ray and convincing them that it is a worthwhile purchase. When DVD hit the market in 1997, it was exciting. Here was a disc the size of a CD which you didn't have to rewind like VHS, had superior video quality and could hold extras. But with that came the additional cost. DVD players were expensive, the discs were expensive and it took some time for consumers to make the change. Blu-ray doesn't quite have the same novelty factor. So why should you upgrade?
First, here is a little technical information about the Blu-ray disc. Blu-ray has the same physical size and appearance of a DVD. A Blu-ray disc is read by a blue (violet) laser in the drive which has a shorter wavelength than the red laser used with CDs and DVDs. Also, the disc has much smaller, tightly packed pits which allows more capacity to be crammed into the same sized space. The BD25 disc has 25GB capacity can hold up to four times the amount of content of a standard DVD-R or four hours of high definition video. The BD50 has 50GB capacity. This format is set to be the main choice for movie studios.
The home entertainment market is driving the promotion of Blu-ray discs. High definition television is growing in popularity and Blu-ray can deliver hours of high definition video. The increased capacity on the disc means more creative authoring options and more scope for interactivity and extras. Increased interactivity such as split screens with director's commentary and cast interviews and menu overlays will allow you to access your extras without interrupting the movie. Future Blu-ray players will also have networking capabilities which would allow you to connect to the internet and access information on the film or whatever extras that the studios have developed. Also, Blu-ray offers robust content protection which is good for both movie producers and software companies.
The downsides: As of May 2008, the players which offer internet connectivity are not on the market and the current players on the market are not upgradeable. The cost of Blu-ray players and discs are prohibitive especially in the current world financial climate. I remember buying a DVD player for $800 USD only to almost weep when it was selling for $100 two years later. Recent research has forecast that almost 30 million homes will have Blu-ray technology by the end of 2008 mainly due to the PS3. However, it will not be until 2013 when the numbers of standalone players surpass that of the PS3. It seems that Blu-ray is now in the realm of early adopters, enthusiasts and gamers. As with a lot of new technology, it might be a few years before consumers jump on board after the technology and pricing has settled. My advice, wait a few more years.
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An early stage that they are actually giving yourself later rewards you are highly protected and motion picture production procedure specifically while at the laser does.
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Many compact disc replication companies think that the Blue-ray disc is truly part of a new wave of technology that has taken over the entertainment and movie industries. Technologies such as HD-DVD use the high-resolution imagery available in the Blu-ray disc and also employ the enhanced surround sound capabilities to produce state-of-the art discs that are ready for market.
Some movie makers require the special resolution features that are accomplished with the Blue-ray disc replication process; because the Blu-ray disc has more than six times the resolution that is found in the digitally produced masters that are used in DVD's in the movie industry. Both formats for DVD replication have been warmly greeted by moviegoers who enjoy the high-definition picture quality in the movies that they go to.
Production costs are not affected when the Blu-ray disc replication process is used in place of the standard quality DVD formats because there is a 10% price difference between Blu-ray discs and the standard DVD formats most commonly used by the entertainment industry. Blu-ray discs are designed to last more than 15 years, and the technology that is used to produce this replication technology does not get outdated so there are no replacement costs to worry about.
The Blu-ray disc replication process produces a disc that will not scratch, and is also resistant to fingerprint trails. To use DVD's that have gone through the Blu-ray disc replication process, a customer does not need to worry about purchasing special cartridges to hold the hard coated disc. The Blue-ray disc can be used in the same manner as regular DVD's and compact discs.
During the Blue-ray replication stages, a publisher or writer might want to place content protection on the Blu-ray disc. The Blu-ray disc offers some of the strongest methods of copy protection available today and it is suitable for use in any format. So whether you have a compact disc, DVD, or HD-DVD medium, the mandatory copy protection mechanisms that are built-in to every Blu-ray disc replication will be back up by a strict licensing procedure.
Many people who use the Blu-ray disc replication process for the products they sell choose to use the extra storage capacity on the Blu-ray disc to add special features that customers will be surprised to see when they use it for the first time. The extra capacity on the Blu-ray disc allows files to have room to expand, which gives a big boost to the high-definition picture quality on the DVD.
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DVDs continue to be the prominent medium for home theater entertainment. The technology is being refined and improved upon by a number of manufacturers, making its future slightly uncertain though it is definitely clear that it will continue is one format or another. Many of you have probably been hearing about Blu-ray and HD-DVD discs and their path as the next generation of DVDs. The discrepancies between the two are confusing many home theater buyers, so it's important to know just what each of these new technologies has to offer so that you can make an informed decision on what to purchase and when.
Let's start by discussing just what Blu-ray is. Chances are, if you've stepped into any of the leading home theater and electronics stores in the country, you've seen Blu-ray discs advertised in the DVD section. In truth, Blu-ray discs are somewhat like traditional DVDs, except that they have the ability to record, rewrite, and playback high definition (HD) video that is compatible with the growing number of HD televisions finding their way into home theaters every year. Unlike traditional DVDs, Blu-ray discs can hold nearly five times as much data. On a single layer disc, they can hold 25GB of data, and 50GB can be stored on a dual layer disc. By being able to hold so much more, Blu-ray discs are able to easily store the advanced information necessary to provide content in HD format.
HD-DVD offers the same technology, though it isn't able to hold as much information as Blu-ray. Developed by Toshiba and NEC, it is able to hold three times as much data as traditional DVDs. While this may be less than Blu-ray, the data capacity of HD-DVDs still exceeds the amount needed to watch major blockbusters in high-definition. HD-DVD also came out much sooner and was first quoted to be the successor to the standard DVD format. HD-DVD is completely compatible with HD-DVD players, which in turn are compatible with HD televisions. High definition technology is certainly the wave of the future for home entertainment, and HD-DVD was the first disc technology formatted for it.
Both Blu-ray and HD-DVD discs use a new form of laser that improves on what the standard DVD used. While older, standard DVD models used a red laser to transfer content from disc to player to screen, these two technologies use a blue-violet laser instead. The main benefit with using blue-violet lasers is that they have a shorter wavelength than red lasers. This means that they can be focused with a much higher rate of accuracy.
As you can see the differences between these two formats are very few, In short, Blu-ray is able to hold more information than HD-DVD, but HD-DVD has been around for much longer and still holds an adequate amount for any applications currently in the market. Both formats use blue-violet lasers to better read the information.
The biggest question right now is which format will end up on top. Blu-ray has the added advantage of being backed up by some major players in the movie business. Seven of the eight major Hollywood movie studios have released films in Blu-ray format recently, while five of them are releasing films exclusively on Blu-ray. HD-DVD has the backing of several major consumer electronics manufacturers but does have some ground to make up with the production companies. However, with the added experience of being in production longer and having consumers more familiar with the name, it's very possible for them to pull ahead. The race to be the top home entertainment format will continue on and the consumer will simply need to wait to see which one wins. In the meantime, players are available for both formats and some manufacturers have players that satisfy both formats available.
~Ben Anton, 2007
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